Welcome to our very first episode of The Journey Matters by TEE™.
In this episode, I introduce the podcast and welcome our loyal subscribers, readers, and viewers who have supported TEE™ since its earliest days. I also reflect on TEE’s recent transformation, including its unapologetically bright orange identity and the feelings behind it: optimism, energy, playfulness, and possibility. I also share the work involved in creating a new studio and establishing a platform capable of delivering the quality, care, and attention that have become central to TEE™.
This episode is both an introduction and a promise. The podcast will improve with time, shaped by experimentation, community feedback, and a commitment to creating the best possible experience.
In this episode:
Why TEE™ has embraced a bright orange identity,
The thinking and preparation behind the new podcast,
My commitment to quality and continual improvement,
How paid subscribers make TEE’s work possible,
The continuing role of free editions,
The new TEE.ink website and its collections,
TEE’s foundations in Experience Design and human-centred thinking,
Plans to bring the podcast to Apple Podcasts, Spotify, YouTube, and other platforms,
Why an imperfect beginning is still worth celebrating,
A thank you to our community.
Unlock all new articles, our full archive, and community chat for just £7 / month.
To all our subscribers, thank you. Your support gives us the time, energy, and confidence to keep developing the project. Your feedback has already influenced what we create and how we deliver it.
If you believe in what we are building, please share TEE™ and The Journey Matters podcast with someone who might want to listen in.
Things will not always work perfectly the first time. That is part of starting something new, learning what works, and improving as we go. After all, the journey matters.
Stay thoughtful.
James.




